I have family and friends in Southern California. I've been there more times than I can count. I'm considering transferring to USC next fall. Therefore, when there are forest fires, I try to keep myself as informed as possible so that I can make sure that my family and friends are safe.
One thing that really frustrates me is that when I read most national news service descriptions of wildfires (Yahoo! is especially guilty) just describes the general area as "Southern California." That is awful because Southern California is huge. At least USA Today used Rancho Cucamonga as a starting point for their story. Most that I've found in the past don't do that.
However, as far as online journalism goes, this isn't the best example that I've seen. There aren't enough interactive features. I do really like the map though. Maps should always be used in situations like this. I can tell by the map that the fires are currently far enough away from my family and friends.